Art Direction
& Photography

I’m a creative advertising student, art director and photographer based between Newcastle and Edinburgh, and a national winner of the 2025 DMA Breakthrough Award in partnership with Barclays. I’m currently completing an MSc in Creative Advertising at Edinburgh Napier University, following a First Class BA (Hons) in Photography from Edinburgh College of Art.

 

My work sits across concept development, visual storytelling and art direction, with a focus on shaping research-led insight into clear, compelling ideas. Photography underpins my approach, influencing how I think about narrative, composition and craft.

 

Alongside this, I maintain a studio practice working with sculpture, installation and urban photography, often exploring industrial and architectural spaces through both digital and analogue, which feeds directly into my creative work.

 

I’m naturally collaborative and drawn to the early stages of a project, happiest in a team where ideas are pulled apart, pushed further and built back stronger.